Introducing our new digital experience: the NFC tag. Acronym of “Near Field Communication” and focal point of our boutique located in Galleria Vittorio Emanuele II, this system allows to create an immediate and constant dialogue with the customer. Every piece from Santoni collection can interact with the immersive led wall in the store and let customers discover how the product has been conceived and created. President and CEO Giuseppe Santoni explains: «I like to think that thanks to technology