YouTube vs. ad blockers: a clash over attention and revenue
5:05
MSNFireship
YouTube vs. ad blockers: a clash over attention and revenue
YouTube intensified its campaign against ad-blocking software, cutting off playback for some users and introducing delays designed to detect extensions. The move reflects the platform’s reliance on ads, which generate $29 billion of Alphabet’s $280 billion annual revenue, and highlights a broader struggle over privacy, profit, and user ...
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