Stop listening to vague advice. A great logo isn't art; it's a hard-working business tool. Here are the 10 logo design best practices that separate professional, memorable brand marks from costly, ...

This is a practical guide to using sacred geometry in logo design. Learn what works for a real-world business, what fails spectacularly, and how to brief a designer to get a timeless result, not just ...

The new look Phoenix Mercury have a new logo to match. The Mercury unveiled a new set of logos on Monday that not only pay homage to its rich history and traditions, but sets the stage for its future ...

To create Apple TV’s new branding, a team from the global agency TBWA\Media Arts Lab (MAL) gathered in a studio with a blacked-out stage, a giant glass version of the Apple TV logo, and a bevy of ...

The Droga5 spot holds off Yeti’s “Don’t Get Them a Yeti” in a battle of holiday ads.

Pepsico has changed its logo for the first time in 25 years, but its new look is leaving consumers confused. Pepsico is undergoing a major rebranding, which first kicked off when the company unveiled ...

The New York Knicks sent Zohran Mamdani, the frontrunner in next month’s mayoral election, a cease-and-desist for the use of the team’s iconic logo in his campaign ad. Mamdani ran an ad during the ...

The New York Knicks sent Zohran Mamdani, the frontrunner in next month’s mayoral election, a cease-and-desist for the use of the team’s iconic logo in his campaign ad. Mamdani ran an ad during the ...

Human-centered AI strategy is essential — Successful AI adoption in law firms requires a strategy that is not static, but adaptive and human-centered. Firms must continuously evolve their approach to ...

Fast-food chain Long John Silver's has unveiled a redesigned logo that replaces its signature fish design with a chicken as part of a larger effort to showcase its versatility and "spark conversation.

Carlos Alcaraz is abou to take another major step in his career-best season, this time off the court. World no. 1 is building his personal brand, preparing to debut his logo during the ATP Finals in ...

Long John Silver's is adding something new to its menu and logo: chicken. "Guests have been telling us for years that our chicken is a best-kept secret," Long John Silver's marketing executive ...