Conversion rate is the average number of conversions per user, calculated by dividing the total number of conversions by the total number of users. It goes by two acronyms: CVR (the paid search ...

Small sites don't have to give up on conversion optimization. These CRO tips and techniques are proven to work for low-traffic websites. Website traffic is an essential resource for every online ...

You probably already know the importance of quality over quantity when it comes to website traffic. You'd rather have 50 visitors who are actually interested in your product or service than 1,000 who ...

Boosting your web traffic is a necessary component of any successful e-commerce business. But perhaps even more important is learning to boost your web conversion rates. After all, what’s the point in ...

Gordon Scott has been an active investor and technical analyst or 20+ years. He is a Chartered Market Technician (CMT). Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of ...

The digital landscape is filled with data, and understanding how to analyze that data is key for any online entity looking to thrive. Central to this analysis is the concept of the conversion rate, a ...