Do you know what one of the most crucial aspects of a startup is? It’s a pitch for future investors where you explain all the benefits of your idea and the reasons it will work. A dissertation ...

For your business to continue growing, you need to keep adding to your client portfolio. To do so, you must be able to sell your business and communicate what you can do for prospective clients. One ...

Writing proposals is one of the toughest parts of the thought-leadership business model. You’ve listened to your client, taken notes, and uncovered their pain points. Now you have to translate that ...

NOTE: This post was co-authored with the SUNY New Paltz students in PSY 307 (1) of Spring 2018 (in particular, Zachary Ertrachter, Mariah Griffin, and Gianna Petrera). A solid psychology education ...

Years ago, when I was trying to transition from a job as managing editor at my family’s newspaper into the corporate world, I was doing a lot of informational interviews. One executive said to me, ...