Forbes contributors publish independent expert analyses and insights. Providing tools and resources to start, grow and manage your business. Social media remains a mainstay for marketing and customer ...

In his book Ultimate Guide to Twitter for Business, online marketing expert Ted Prodromou offers an easy-to-understand guide to using Twitter that will help small-business owners generate leads and ...

True lead nurturing requires a one to one relationship, whereby a tailored response is triggered by an individual prospect’s behaviour. On Twitter this means ‘listening’ to the conversation by ...

Twitter has relaunched its online resource for businesses to learn best practices in incorporating the micro blogging site into their marketing activities. The newly organised Twitter for Business ...

As was widely expected, Twitter is partnering with Foursquare to expand its location-based efforts. With Foursquare’s help, “you can choose to add a location to ...