In July, McDonald's China debuted its first short drama, elevating the trend of short drama marketing to unprecedented levels in the market. Short drama (or microdrama) marketing has surged in recent ...

SBS’s new short-form drama “Mon Chou Chou Global House” (previously called “Yeonnamdong Global House”) has released photos from their first script reading. This 12-episode romantic comedy is about six ...

What started as bite-sized entertainment for mobile-native audiences in China could now rewire the global content economy and marketers are quickly waking up to its commercial power. China's ...

With its massive user base, expert production capabilities, mature membership model, and friendly revenue-sharing rules, iQIYI is well positioned to raise the standard for development of the mini and ...

Global Mofy AI Limited has officially launched its short drama brand, “Mofy Clip,” aimed at tapping into the growing short drama market. The company collaborated with China Literature to co-produce a ...

SINGAPORE, Feb. 24, 2025 /PRNewswire/ -- Mega Matrix Inc. (MPU) announced that on February 19, the 14th China International New Media Short Film Festival (CSFF) , co-hosted by the National Radio and ...