I remember 1996 like it was yesterday. Banner ads were booming, and AltaVista was the coolest search engine around. The internet was flipping business models upside down, unlocking opportunities no ...

Larry Gurreri is the CEO and Founder of Sosemo, a digital marketing agency specializing in search marketing and paid social media marketing. AI has undeniably shaken up numerous industries, with ...

The SEO industry is undergoing a profound transformation in 2025. As large language models (LLMs) increasingly power search experiences, success now depends on withstanding traditional algorithm ...

A purported leak of 2,500 pages of internal documentation from Google sheds light on how Search, the most powerful arbiter of the internet, operates. A purported leak of 2,500 pages of internal ...

ChatGPT Search is not a search engine, it’s an AI chatbot with search, which means it doesn’t compete with Google as a search engine, it simply replaces it with something else that people already use ...

AI-driven search demands optimized content, structured data and a consistent, credible digital presence. Strategic domain names enhance visibility and relevance in AI-generated search results. Align ...

Many of the ranking factors involved in Google Search’s super-secret algorithm have purportedly leaked. This leak sheds light on how Google Search seemingly operates and which attributes it uses to ...

Google completes November 2024 core algorithm update after three-week rollout, showing moderate impact across global search results. The November 2024 core update took three weeks to complete. With ...

Google launched nine confirmed algorithmic updates in 2023, as well as a new AI search engine, the Search Generative Experience. In 2022 and 2021, Google had 10 confirmed algorithmic updates. Unless ...

Leaked documents have exposed discrepancies between Google's public statements and the actual processes of its search algorithm. This leak, encompassing 2,500 pages, was first reported by SEO expert ...