You don’t have to be as big as Dropbox, Uber, or Airbnb to benefit from referral marketing. Your small business can reap great benefits from a referral program as well—it’s an awesome way for you to ...

It’s a mobile world; we’re just living in it. Every day, most consumers spend more than 5 hours on their smartphones and other mobile devices. And this means that mobile experiences are defining how ...

Opinions expressed by Entrepreneur contributors are their own. According to scholars’ research, customers possess tangible and intangible assets such as apprehensive networks, persuasion tactics, ...

Opinions expressed by Entrepreneur contributors are their own. In many businesses, referrals are viewed as an organic byproduct of the company successfully doing its job. If you exceed customer ...

When employees recommend someone from their own network, they’re often vouching for more than just skills—they’re bringing in people who they believe align with your organization’s culture and values.

In a world teeming with social media and digital marketing campaigns, a friend's recommendation can go a long way: 27% of digital marketers report that more than 50% of new customers are obtained ...

As a staffing industry leader, you’re probably already familiar with the many benefits of referrals, especially compared to job boards—like lower hiring costs, shorter time-to-hire and reduced ...