Pantone designed a single-fan book of more than 600 colors. Pantone’s professional color matching kits can cost anywhere from ...

Pantone aims to make color standards more accessible for creatives via a limited-edition capsule fan guide on the global institute's strongest shades.

When it comes to color, Pantone is recognized as a leader in credibility and expertise. They developed the Pantone Matching System (PMS), which assigns a unique number to each color. This system ...

‘Valentino Rosso’ never became an official Pantone hue, but it did become part of fashion canon. Close your eyes and picture ...

Want to predict the next Millennial Pink? Check out Pantone Color Insider, a new tool from Pantone. It will allow you to tap into color trends around the world in real time. Billed as a “color trend ...

Reporter Pantone has named its eagerly anticipated annual color of the year for 2026, choosing a “billowy, balanced white” named Cloud Dancer. The self-described “global color authority” claims that ...

For the first time in the history of Color of the Year, Pantone selected a newly-created hue Skyler Caruso is a Writer and Reporter of PEOPLE Digital Entertainment. She joined PEOPLE in 2021, but has ...

Finding the best concealer and lip shade is a lot like dating. Sometimes you think you’ve found the one, but then after a few months, it’s no longer a match. Your feelings have changed and the color ...

Pantone has spoken. The color that will shape the year ahead is — drum roll, please — Viva Magenta. The global color authority reveals its Color of the Year every December, and its 2023 choice, ...