A 2024 Building Movement Project survey of 553 nonprofit leaders found that almost half of the organizations publicly ...

Great brand content starts with a clear POV, message, and purpose. Here’s how to master your messaging to create better, more impactful content. If you want to become a better content marketer, you’ll ...

Have you ever sent a text message to someone and wondered if they have read it or not? Maybe you are waiting for a reply, or maybe you just want to make sure they got your message. Whatever the reason ...

Year-end messaging provides a unique platform to reflect, inspire and align stakeholders, especially during times of significant company change. Done well, it builds trust and momentum. Done poorly, ...

Short Message Service (SMS) has been a staple of text messaging since the flip phone, but it may be time to let it evolve. SMS was created in 1992, back when cellphones could be mistaken for bricks.

Snapchat is bringing a whole new meaning to the phrase “this message will self-destruct.” Ephemeral messaging apps — where the message disappears after it’s been read — is meant to protect users’ ...

Define a core message before publishing — it sharpens focus and drives strategic content decisions. Consistency across platforms builds brand trust; strategy and clarity convert impressions into ...

Apple’s iOS 18 update is here, and perhaps lost among the company’s flashy unveilings was its much-antipicated adoption of the Rich Communication Services (RCS) messaging standard. RCS, often referred ...

There might be beauty in silence, but for many, a day without music, podcasts, or audiobooks feels unthinkable. With over 3% of the global population subscribed to Spotify, it’s clear that it has ...

Zach began writing for CNET in November, 2021 after writing for a broadcast news station in his hometown, Cincinnati, for five years. You can usually find him reading and drinking coffee or watching a ...