Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Creating the perfect loyalty program concept is like mastering the art of baking the perfect ...

HOLLYWOOD, Fla.--(BUSINESS WIRE)--A&D Mortgage, a leading provider of innovative mortgage solutions, is proud to announce the launch of our groundbreaking ADvantage Partner Loyalty Program. This ...

It seems that every retailer has a loyalty program these days. Because of this, their universality is raising the bar. To capture customers’ attention, it’s no longer enough just to offer discounts or ...

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. In 2024, experiential loyalty, AI-driven capabilities and ...

A good loyalty program encourages shoppers to come back time and again. However, not all businesses operate on the same customer frequency — and sometimes different audiences can visit the same ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

New data shows loyalty programs are valuable tools for developing strong customer relationships. Here’s how to create an effective one. A successful loyalty strategy offers customers tangible value ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

Loyalty is a habit. Most repeat behavior comes from habit or convenience, not brand attachment. Programs mask problems. Points-based loyalty programs often cover for weak experiences or lack of ...

Our Place launched a new loyalty program called the Dirty Dishes Club. Members earn points for every dollar spent, receive free shipping on orders over $85, and get early access to sales. There are ...

Originally launched in 2012, Carnival Cruise Line's tiered Very Important Fun Person (VIFP) loyalty program has long been popular with its most loyal cruisers. But after years of hints and speculation ...