As business owners and entrepreneurs, we tend to think of our logos as permanent. We don’t consider them fluid properties; they’re stable, reliable hallmarks of our brand. Looking back over my career ...

If you want your logo to stand out, it can help to take some cues from the past. Retro logos—designs that utilize elements like vintage typography—can evoke nostalgia and create strong emotional ...

A logo is just the small graphic that accompanies company branding. It’s simple. Doesn’t require much. All it needs to do is identify the company it represents and be easy to stick on advertising, ...