Google recently introduced the Google My Business API, but what does this mean for local business marketers? Columnist Christian Ward of Yext explains. On December 15, Google launched the Google My ...

When news of the leaked Google Search API docs broke last week, our team quickly crawled them to look for anything relevant to local SEO. My first take was most of the “local” stuff was either fairly ...

Over the years, we have written that service areas are not used as a local ranking factor by Google Search. Well, the API leak document also implies this to be true. Claudia Tomina spotted this and ...

Local news is kind of a mess. While the global platforms have been exploding, making it easier to follow events at a world wide level, local news sources have atrophied. Those two things are, ...