“Villa used to play Black Sabbath’s Paranoid as their walk-out music and that’s why we used it,” says Charlie Parker, creative director at Homeground, the creative agency Adidas entrusted with ...

FC Barcelona now have their new first kit for next season. The 2024/25 season begins with plenty of excitement surrounding the young talented squad and their new coach Hansi Flick, and also a new kit ...

Newcastle United removed a scene from the launch video promoting their new third kit due to it briefly displaying a version of the Japanese imperialist flag. The club were promoting their new blue and ...

TikTok announced today it’s expanding its Video Kit offering for developers to include those building apps for the web, desktop and consoles, in addition to its previous support for mobile platforms.

Juventus have unveiled their 2025-26 third kit, inspired by the vineyards of Piedmont: ‘A cultural pillar of the region.’ Serie A giants Juventus have dropped their third kit for the 2025-26 campaign.

The brains behind Norwich City's smash hit kit launch video have spoken about how it came to be such a viral success after it scored more than 220,000 views on YouTube and led to record pre-season kit ...