Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...

When people talk about high-priority SEO activities, they usually point to crucial areas like keyword research, content planning, and link-building. Website architecture is rarely top of the list. But ...

Backlinks were once the lifeblood of SEO. While they’re no longer the biggest ranking factor, they still matter—and having the wrong types of backlinks can disrupt your other SEO efforts. This guide ...