AI will make in-store media more accurate than ever, but accuracy alone isn't enough. Curious talent ensures it's also more creative and connected to the broader retail ecosystem.

Jul 1, 2002 12:00 PM, By William Harrison, Jr. In these days of dwindling budgets and personnel, improving your Web presence can seem costly, but it may turn out to be a sound investment in the long ...

In today’s fast-paced digital landscape, dynamic video content has become a cornerstone of online engagement. As more people turn to the internet for information and entertainment, the demand for high ...

Hyper-personalization in content creation has become a pivotal marketing strategy in today’s competitive marketplace. Creating content that resonates with individuals is essential for brands looking ...

Current mobile information offerings don’t really take advantage of the two-way nature of phones or relay information about transient events or changing opportunities, said LightPole, a San Francisco ...

Google’s helpful content system has put pressure on ecommerce websites to improve their content’s value for users. This article explores practical ways to make ecommerce content more helpful without ...

Three Chevron ExtraMile convenience stores are implementing dynamic merchandising, social media content and AI-powered sommeliers as part of a pilot program with Samsung Electronics America. Parent ...

Hy-Vee is implementing Samsung Ads to support its retail media strategy. Brand marketing teams will now be able reach customers via Samsung Connected TVs, Direct Out-of-Home (OOH) advertising and now, ...