Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

Forbes contributors publish independent expert analyses and insights. New data from Arizona’s Universal Education Savings Account program has been released, and Mount Hot Take is already erupting. In ...

Join host University Innovation Alliance CEO Bridget Burns for an episode of the Innovating Together Podcast about the diffusion of innovation in higher education and the upcoming 2024 UIA Summit.

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A few years ago, a new kind of AI called a diffusion model appeared. Today, it powers tools like Stable Diffusion and Runway Gen-2, turning text prompts into high-quality images and even short videos.