“In a design paradigm...the solution is not locked away somewhere waiting to be discovered but lies in the creative work of the team. The creative process generates ideas and concepts that have not ...

Despite an ever-expanding universe of marketing channels and complexity, the creative process utilized by most marketers and agencies has remained unchanged for nearly a century. Creativity in today’s ...

Rapid prototyping processes, part of design thinking, can lead to an abundance of fresh ideas. In last week’s column, we shared how biopharmaceutical company AbbVie uses design thinking to humanize ...

If you have been every stuck in a rut, trying to solve a persistent problem, where every traditional brainstorming session leaves you with the same uninspired ideas. You might be interested in a new ...

Subscribe to BizTimes Daily – Local news about the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin. BizTimes Media’s 2013 Manufacturing Summit will fuse concepts ...

As artificial intelligence (AI) continues to reshape industries, the enduring importance of uniquely human skills cannot be overstated. While AI excels at processing vast amounts of data and ...

A new museum experience, "Crayola IDEAworks: The Creativity Exhibition," is coming to Philadelphia in February. The exhibition is produced by Agency808 in collaboration with Philadelphia's Franklin ...