The landscape of human creativity is undergoing a metamorphosis of unprecedented scale and complexity. Like a tsunami of innovation crashing against the shore, the emergence of Large Language Models ...

Gary Vaynerchuk is never shy of punchy view or a lofty ambition. On the back of one of its most successful years, the digital media guru and founder of the VaynerX holding group has set his sights on ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 37 min 40 sec ago 2 hours 35 min ago By Adrianne Pasquarelli - 3 hours 25 min ago 6 hours 35 min ago By Ewan Larkin - 9 hours 7 min ...

PALO ALTO, Calif.--(BUSINESS WIRE)--Luma AI, one of the world's most advanced generative AI companies, and The Clio Awards, the global awards program celebrating the creative industry for nearly 70 ...

Luma AI, one of the world's most advanced generative AI companies, and The Clio Awards, the global awards program celebrating the creative industry for nearly 70 years, today announced a landmark ...

Aside from audience targeting and bid optimization, here's how advertisers can leverage machine learning to enhance the creative process. It’s a fascinating time to be a marketer. The advent of AI and ...

Tools like ChatGPT and Dall-E give the appearance of being able to carry out creative tasks – such as writing a poem or painting a picture – in a way that’s often indistinguishable from what we can do ...

Amid financial difficulties, Technicolor — which includes leading VFX brands MPC (“Mufasa”) and short form VFX banner The Mill — has started to shut down parts of the company. But the creative ...

Direct-to-consumer advertisers pumping tens to hundreds of thousands of dollars into their Facebook ads each month know the power of a good creative message. The best ad creatives drive ROAS (return ...