Apple reportedly has an AI search in the works. The AI search experience could have a standalone app and power Siri. Timely and strategic release with broader success of AI search engines. With the ...

As we await a judge's ruling on the penalties that will be applied to Google following the landmark court ruling that the company had maintained an illegal monopoly in online search, we're learning ...

The way we search for information has changed, and it's only set to expedite as we move into the world of artificial intelligence. We've seen this already with the more popular search engines favoring ...

ChatGPT is more than just a prompting and response platform. You can send prompts to ask for help with SEO, but it becomes more powerful the moment that you make your own agent. I conduct many SEO ...

Apple's senior vice president of services Eddy Cue has explained why the iPhone maker does not plan to create a search engine like Google. In a declaration filed with a U.S. federal court in ...

We've discussed the prospect of Apple making a Google Search rival for years, and reports have said that work on an Apple Search product has already begun. Apple already uses its own search products ...

Apple receives billions from Google for using Google Search as the default on iPhones, a declaratory filing in the ongoing Google antitrust trial revealed. Developing a rival search engine would be ...

Apple exec Eddy Cue explained why the company has not built its own search engine. Google has a deal with Apple to be its default search engine, and Apple wants to keep it that way. The exec explained ...

Apple says it plans to stick to what it knows best, and that doesn't include building its own search engine. In court papers filed this week in Washington, DC, Eddy Cue, Apple's senior vice president ...