Pomelli is an experiment from Google Labs and Google DeepMind. It can create AI-generated ad campaigns for your business. It's only available in English in select countries. Finding the budget, time, ...

Creating ads that capture attention, connect with users, and drive qualified traffic is essential to any successful PPC strategy. After breaking down what makes each piece of ad copy effective, it’s ...

Google has rolled out new AI-driven ad tech offerings focused on what the tech company has identified as the four key behaviors of consumers: streaming, scrolling, searching and shopping. Executives ...

Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of global ads, Dan Taylor.

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...