Opinions expressed by Entrepreneur contributors are their own. Your brand is no longer just about you or your company. Now, branding is all about the individual. They are seen as symbols representing ...

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...

When digital marketing is mentioned, most companies think of Twitter, Facebook or any of the other social media sites through which they can push information. While those social media sites should ...

The Community Engagement and Social Change Concentration (CCX) connects community work with academic life by supporting students to embed community work directly into their curricular studies. The ...

Consumers today are free to connect with the brands, ads and social accounts that appeal to them. If they're interested in a brand's products and services, they'll pursue interaction, giving ...

As digital brand communities dramatically grow in popularity, it makes sense to explore some high-profile examples. The customer-experience industry is undergoing a shift to mobile and niche platforms ...

Now that the 2016-2017 school year is officially underway, it is important to think about what children need in order to be successful during their school day. There are the common thoughts that come ...

Opinions expressed by Entrepreneur contributors are their own. Digital breakthroughs are making it increasingly easy for brands to communicate directly with end users. To encourage two-way ...