The science behind colors is fascinating, and it is the unique way they interact with our eyes and the environment that decides how to best apply them. Take, for example, the traffic lights, or danger ...

The human eye perceives color using three types of cones, but no natural light can stimulate just the the cones associated with medium-wavelength light in the visible spectrum. A new tool, nicknamed ...

The color purple is, in a way, invented by our brains. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The world is awash with the color purple — ...

Pantone has released a countdown clock for its annual Color of the Year announcement, set to be revealed on the morning of December 4. The color choice is widely used to shape decisions in numerous ...

For many years, before the COVID-19 pandemic and the social media-ification of trend forecasting—and trends in general—Pantone had a firm grasp on the design world with its annual christening of the ...

Non-boring beige is officially back. Meet Universal Khaki, paint brand Sherwin-Williams’s official pick for Color of the Year 2026, which the brand’s trend forecasters decided on alongside HGTV Home ...

Prof Lin Zhiqun (centre) with co-first author Dr Zhang Mingyue (left) and co-first author Dr Kim Minju (right). Researchers at the College of Design and Engineering (CDE) at the National University of ...

We may earn commission from links on this page, but we only recommend products we love. Promise. I have been longing to wear Spring 2025's fashion trends since I first spotted them strutting down the ...