I was one of the lucky dogs who got to tour Mattel’s Hot Wheels design center. Here’s how it went. Back in 1968, Mattel’s Elliot Handler started Hot Wheels to compete against Matchbox cars. Over the ...

Isack Hadjar races at the 2025 United States Grand Prix in Austin. Illustration: Dan Goldfarb / The Athletic; David Buono / Icon Sportswire / Getty Images Between the Racing Lines | Formula One is ...

CFD, or Computational Fluid Dynamics, is the use of computer simulations to predict how fluids like air or coolant move around and through objects. In car design, "fluid" mostly means airflow. It's ...

Mercedes-Benz design chief Gordon Wagener predicts AI will dominate car design within 10 years Wagener said Mercedes is already using AI in car design Wagener said digital screens aren't luxury and ...

Mercedes-Benz's design chief says that AI is coming for the jobs of automotive designers. He said that AI today is about quantity, not quality, but that will change. But—and here's the kicker—can AI ...

For Volvo, cars aren't just a mode of transportation, they're a sanctuary. And the company has a unique point of view for delivering a premium ecosystem to the customer where technology, materials, ...

In the book, Dick Ruzzin outlines the creation of the world’s first automotive design studio, and the system Earl defined that led to Motorama Cars, the auto show GM staged from 1949 through 1961.

As any collector will gladly tell you, there are too many Hot Wheels cars to count. Mattel has been making them since 1968 and cranks out 50 new models in 400 color and graphics packages every year, ...