Unity Software (U) has laid the groundwork for the future of augmented reality (AR) as the prime provider of the Unity game engine for creating virtual worlds and top mobile games. The company has an ...

We’re well past the revelation that automakers are software companies. But as the industry deepens its software roots, firms are still figuring out which upgrades they’ll charge for — and what folks ...

Using a new augmented reality (AR) service called Pachube, you can use your smart phone to "see" invisible environmental data about air quality and energy consumption. And we’ve got another amazing AR ...