For the first time publishers have access to comprehensive advertising software resulting in immediate revenue increases and reduction of unnecessary fees BOULDER, Colo., Oct. 14, 2024 /PRNewswire/ -- ...

Direct-sold inventory is still big business for publishers. But processing insertion orders and campaign reconciliation between buyers and sellers has been an often tedious and mostly manual process.

Managing ad campaigns can be daunting and laborious. Once campaigns are launched you need to actively manage them by monitoring and making adjustments on a regular basis. This, along with other ...

With nearly two decades of retail management and project management experience, Brett Day can simplify complex traditional and Agile project management philosophies and methodologies and can explain ...

Ad management software provider WebVisible announced yesterday that it bought Adapt Technologies, a company that makes applications used to automate search marketing campaigns. The amount of the deal ...

Marc Boswell left Business Insiderlast June for what might have seemed like a dream job to some: Chief Revenue Officer of LoveToKnow Media, a digital publisher that now pulls 50 million unique visits ...

Deluxe Entertainment Services Group of Burbank has sold off its AdServices unit, which develops television content management software, to London’s Adstream. The sale price was undisclosed, but was an ...